The wonder of Woolies is that it hasn't been nationalised

Woolworth crash will decimate the music industry

The latest nightmare recession headline is that Woolworths is about to go bankrupt (again) with the loss of more than 30,000 jobs and 860 store closures across Britain. Have the government thought this one through? Where are we going to spend the windfall cash bonanza that Gordon and his elves have earmarked to save the economy this Christmas? The country needs us to buy dancing santas, 6 ft high inflatable snowmen, artificial trees that randomly collapse like Bradford and Bingley, showering glass bomblets to choke the dog, snow globes filled with fetid water from Chinese open drains, anorexic Barbie dolls, unplayable TV Tie-in board games, Selection Boxes, plastic fish that sing ‘YMCA’ if you’ve remembered to buy the batteries. Where will we source Etch-a-Sketch, not to mention ‘Now That’s What I call Music, vol 201?’ Boney M live at Guantanamo? What about the Beano Annual? Has anyone thought about the Pick n’Mix mountain? How will we provide leery passport pictures with the collateral shortage of Photo-me booths?

Hidden assets - an Eldorado of chocolate coins

Hidden assets - an Eldorado of chocolate coins

Actually, like the War on Terror, this is largely playful scaremongering. We can source some, if not all of this oxygen of consumerism at the Pound shops festooning our tumbleweed High Streets and at car boot sales. But Woolworths have gone one step further. In an audacious attempt to outdo their rivals in tat, and a last demonstration of their fabled retailing nous they offered all 862 shops on a first-come, first-served basis (provided you can find a manned till) for a shiny one pound coin (or a packet of chocolate coins, provided they are of Woolworths origin). I’m no Philip Green (thankfully) but did this send out the right signal to a potential buyer? Whitehall’s Willy Wonkers should seize upon this golden investment opportunity and nationalise Woolies, saving jobs, preserving our heritage, restoring the much-needed feelgood factor and providing ‘fiscal stimulus’ in one fell swoop.

The New Labour Woolworths empire might also include MFI, purveyors of white formaldehyde sofas, collapsing hardboard wardrobes and pouffes to the indiscriminate and the sub prime. For a modest fee to consultants and financed by one of the many government-owned banks, the new entity could be rebranded as GUM, after the highly successful USSR engine of supply-side retailing (now, ironically, a luxury outlet). Auto manufacturing could follow, had we not already sold Rover to clearly mechanically-illiterate Chinese communists, Nanking Auto, for an eyewatering £60 million in a cruel act of industrial sabotage. I’m amazed they didn’t buy Reliant at the same time.

British manufacturing's hegemony may yet return

British manufacturing hegemony may yet return

But all is not lost. This week brought the news that Yugo has conked out, a belated victim of the Balkan conflict. The government could indulge in a spot of liberal intervention and import Yugos for first-time car buyers caught in the trap of not having enough cash to buy a real car.

Of course, this is a riff too far. People who genuinely cannot afford a car can rush to Woolworths before it closes its doors for the last time and enjoy a driving experience in a Noddy car ride, or drive away with a plastic dashboard and steering wheel that makes pointless parping noises.

5 Comments

  1. Matthew Kelly
    Posted November 27, 2008 at 2:25 pm | Permalink

    Excellent post. Love the idea of a Pick ‘n Mix mountain, as this seems to be the perfect metaphor for the “range of measures” already introduced, threatened or promised to prize open the consumer’s clammy fist and part with the needful. Also, can’t help thinking it’s yet another grimly appropriate comment on the nature of Britain’s “special relationship” with a) tat and b) America – given that Woolies is a British High Street institution imported from over there. We were already well along the road (our plastic steering wheel parping merrily) to the modern American tat retail model – WalMart, Target and the rest – ably demonstrated by our very own Tesco, Penneys and the like. A basket of worthy uglies on Newsnight last night professed deep faith in our “vibrant” retail sector’s ability to take the Woolies thump on the chin and keep smiling through. And it makes you wonder…

    Woolies was always the most surreal place to wander in to with a hangover, for the reasons outlined in your post. But at least it was comforting, in a bizarre way. Not sure we could say the same about the Pound shops (or 84p shops if you live in the Euro zone). But I gave up drink a while ago for sanity reasons (not for economic reasons as it’s one of the only affordable remedies on offer these days).

    One nit-pick-n-mix point: Woolies shops may be prime examples of MFI chic, but don’t think they are owned by the same crowd.

  2. John Kelly
    Posted November 28, 2008 at 10:50 am | Permalink

    Thanks for pulling me up on the MFI tie-in, Matthew. I’ve corrected it. And thanks for reminding me about Newsnight, another nationalised institution. I believe Mr. Punch weighs in at around £1 million per year of taxpayer’s cash to mither the unspeakable and the blowhard. Never mind the odious Woss, Paxman should be forced to do community service for crimes against impartiality.

  3. Posted November 28, 2008 at 4:43 pm | Permalink

    John, as you know, the day after Thanksgiving is called Black Friday.

    The biggest shopping day of the year, it is a predictor of what sort of Christmas season retailers can expect.

    The sane and un-materialistic would not dream of venturing out anywhere near this US consumer mob madness.

    Unbelievably, this morning a 34 year old was trampled to death…

    Wal-Mart greeter killed by shopper stampede

    “A throng of shoppers” pushed their way into the store killing the man at the Green Acres Mall in Valley Stream, Nassau police said.
    Read complete story: http://link.newsday.com/r/P7B0FH/PP4BB/NJ5XTN/4WUJ/YLNQW/UP/t

  4. Jeff Gogol
    Posted November 29, 2008 at 4:41 am | Permalink

    Woolworths is just one of the latest in a string of stores closing its doors due to the economic slide that we find ourselves in. This is an ongoing cycle that has been going on for decades. When Woolworths closes it will be replaced with more ‘tat’.

    In Canada, I remember the Woolworths store in my neighbourhood and the time we spent as kids looking at all the cheap toys and candies. But it has been closed for over 20 years and there are hundreds of “Dollar Stores” and other stores with cheap stuff from China to take its place.

    This has made me doubt the Theory of Evolution. If mankind is truly moving up the evolutionary ladder then why are we falling down into the quality cesspool.

    Great article, once I had my interpreter explain the British colloquialisms.

  5. Caroline
    Posted December 11, 2008 at 10:34 am | Permalink

    More on the Woolworth demise which may not be familiar to Thus readers – should you venture into the Angel of the North you will learn that the local Woolworth’s is about to make way for a Waitrose. I, for one, am thankful that at least irony isn’t suffering during the dark days of recession.

    More reasons to be cheerful – instead of cut-price pick’n'mix the possibility of buying overpriced sushi abounds.

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  1. By THUS - because it does not have to be that way on December 13, 2008 at 10:00 am

    [...] to export apart from bankrupt Woolworths Pick ‘n Mix boiled sweets and old MFI furniture (THUS passim). It will be very bad for UK imports of just about everything else, but crucially of energy, [...]